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Senior Manager B2B Lead Operations

Framingham, Massachusetts, États-Unis

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Numéro de l’emploi 22188 Type d’emploi Marketing & Public Relations Date d’affichage 08/30/2024 Remote On-site

Staples is business to business. You’re what binds us together.

Our marketing team is charged with an important task – sharing our Staples story. We use customer data and analytics to help us understand and improve our customers’ experiences, drive customer retention and encourage brand loyalty. Our team is diverse, with skillsets and responsibilities ranging from graphic design, content creation and performance marketing to internal communications and loyalty & rewards programs. We work together to provide expertise and guidance, so that the Staples brand is well represented in all areas.

What you’ll be doing:

  • Staples business to business lead management and operations team is looking for an experienced lead management manager to help drive operational efficiency, marketing lead effectiveness and transparency in reporting on results to our business stakeholders. This individual will play a critical role in connecting marketing to sales through lead tracking, operational monitoring and proactive recommendations to both organizations based on what's working and what's not. Candidates with strong cross functional experience with process, systems and organizational change experience preferred.
  • Monitoring of lead flow and processes
  • Creation and management of standards for data input/output of leads
  • Operational reporting to provide visibility into lead flow bottlenecks or recommendations for 
  • improvement in processes
  • Process governance to ensure Marketing & Sales standards are followed or updated with 
  • appropriate approvals
  • Campaign level reporting of lead flow and effectiveness of campaigns to revenue generation
  • Lead scoring governance and recommendations for ongoing improvements
  •  Marketing and Sales stakeholder engagement ensuring voice of customer feedback into 
  • Processes

What you bring to the table:

  • Proven track record of improving lead management processes and driving sales growth
  • Extensive experience with CRM software and lead management tools. 
  • Demonstrated ability to lead cross-functional teams in a fast-paced environment.

What’s needed- Basic Qualifications:

  • 10+ years lead generation, sales operations, or a related field, with at least 5 years in a managerial role.
  • Bachelor’s degree in marketing, business or related field or equivalent work history

What’s needed- Preferred Qualifications:

  • Expertise in lead management systems, such as Salesforce, Marketo, Hubspot or similar platforms 
  • Master’s degree in business administration or related field. 
  • Certifications in Project Management (PMP), CRM platforms (Salesforce, HubSpot), or Digital Marketing. 
  • Experience in a global or multi-regional role, managing complex stakeholder relationships.

We Offer:

  • Inclusive culture with associate-led Business Resource Groups 
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays) 
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more! 

Chez Staples, « inclusion » est un mot d'action. Il représente ce que nous faisons pour garantir que tous les employés se sentent valorisés et soutenus afin de contribuer à leur plein potentiel. Lorsque nous opérons de manière inclusive, la diversité suit naturellement. C'est pourquoi nous travaillons dur pour favoriser une culture inclusive, car nous recherchons des employés ayant des perspectives uniques et variées et des domaines d'expertise divers. Le résultat est un meilleur environnement de travail et une réflexion innovante qui nous aide à dépasser les attentes de nos clients – grâce à la force des personnes derrière notre marque emblématique.

Staples est un employeur garantissant l'égalité des chances. Tous les candidats qualifiés seront pris en considération pour un emploi sans distinction de race, couleur, religion, âge, sexe, orientation sexuelle, identité de genre, origine nationale, statut de vétéran protégé, handicap ou toute autre base protégée par la loi fédérale, étatique ou locale.

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