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Personalization Manager - Ecommerce

Function: Technology
Location: Staples Corporate Center, Framingham, MA US
Date posted: 12/4/2017 9:02:17 PM
Type: Full-time
Permanent / Contract: Regular
Job number: 1033910
Description

The primary focus of the Personalization Manager is to lead cross-functional efforts to increase customer engagement and value by enhancing personalization capabilities and activation, including work with the online ordering platform.

 

Primary Responsibilities:

                 Be the thought lead for analytical insights from personalization engine to drive business value with various teams

                 Partner with business owners to ensure Personalization is core to their work streams and product requirements      

                 Ensure that Personalization UX is part of the design framework for staples UX teams

                 Lead eCommerce product initiatives, recommend improvements, mentor and guide junior team members   

                 Develop industry and product technical expertise    

                 Identify and manage the key personalization programs and features and facilitate the prioritization and evaluation of value and feasibility

                 Assess program impacts to the customer experience and manage cross-functional alignment with prototype design and processes changes

                 Measure the value contribution of personalization across channels, and optimize activation plan

                 Support change management processes, and integrate ongoing learning of personalization into all customer facing entities

 

Additional Responsibilities:

                 Lead the activation of analytical insights from personalization engine to drive business value with various teams

                 Partner with teams, specifically Sales/Merchandising and Marketing leaders to incorporate personalization in all customer interactions seamlessly across channels

                 Partner with business technology leaders to implement technology systems in support of pilot phases and activation at scale

                 Identify and manage the key personalization programs and features and facilitate the prioritization and evaluation of value and feasibility

                 Assess program impacts to the customer experience and manage cross-functional alignment with prototype design and processes changes

                 Measure the value contribution of personalization across channels, and optimize activation plan

                 Support change management processes, and integrate ongoing learning of personalization into all customer facing entities


Qualifications

Skills:

                 Strong Project Management skills with the ability to tailor traditional methodologies to support agile product development; able to communicate project strategy and status across a broad audience at all levels of the organization

                 Excellent written and oral communication skills

                 Able to use various innovative media from structured PowerPoint presentations to videos and images to ‘tell the story’ for executive and frontline audiences

                 Excellent interviewing and presentation skills appropriate for both small and large group settings and with audiences ranging from the executive level to middle management

                 Must be able to think conceptually, strategically, and creatively with little oversight or direction (i.e. display thought leadership vs. simply “do” or execute something that was developed or directed by someone else)

                 Able to distill complex ideas and approaches to their essence and present them in a simplified, yet compelling manner

                 Ability to understand complex data science concepts in order to support the analytic product development to ensure key program milestones are successfully achieved

 

Key Competencies/Key Actions

                 Team and Project Management

                 Collaborative; team player with all levels of the organization

                 Able to develop work plans and drive execution

                 Able to identify project risks and proactively work to mitigate them

                 Able to co-ordinate and facilitate cross-functional teams as appropriate to derive inputs for synergy modeling

                 Reliable at delivering timely output

                 Relationship-Building and Interpersonal Skills

                 Personable and likeable – able to connect with a broad spectrum of individuals

                 Quick learner in understanding Staples culture, organization, and financial constraints and working within them

                 Able to build strong working relationships with internal and external stakeholders, partners, and colleagues

                 Good executive presence

                 Able to ‘read’ an audience and identify both the stated and unstated concerns and considerations

                 Leadership and Initiative

                 Inspires confidence and trust among a diverse group of individuals

                 Able to define goals for own work and lead their accomplishment

                 Takes the initiative to suggest and implement ongoing improvements in own and others’ work as appropriate

                 Anticipates issues and proactively works to address them

                 Self-starter

                 Motivated by the desire to have an impact

                 Highly committed to exceeding expectations and continuous improvement

                 High energy level

                 Strong personal work ethic

                 Willing and able to defend well-founded positions, even if they are counter to conventional wisdom

                 Willing and able to take measured risks

                 Thrives/ succeeds in fast-paced, dynamic business environment

 

Requirements:

                 Bachelor’s Degree of Business Administration, Marketing or other similar degrees

                 6-8 years working within ecommerce environment

                 MBA  (preferred)


Staples
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